Monday, January 31, 2011

Mobile phones say quite a lot about their owners

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Believe it or not, mobile phones say
quite a lot about their owners, says a new study.
Social analyst David Chalke said a person's mobile
phone could give outsiders insight into their
attitudes towards work, rest and play.
"Twenty years ago when you said 'your phone',
you meant the white Telecom commander on the
wall in the kitchen, but it doesn't mean that at all
now it means your social accessory. "People
always used to say it about cars, 'you drive what
you are'... and now your phone (represents) what you are," he was quoted by the 'Courrier
Mail' as saying. In fact, a research by Roy Morgan
revealed most attributes differed between the
owners of mobile phone brands. The typical
iPhone user thinks computers give them control
over their lives. "iPhone is the Alfa Romeo," Chalke said. SonyEricsson users like a full social life and fast
food. Users of an LG handset are usually women
aged 14 to 24, not mechanically minded and
unlikely to have pay TV. "LG is the Kia," Chalke
said. Samsung users tend to be conservative dressers
over 50 who don't like taking risks. "Samsung is
the Daihatsu." BlackBerry users are high-earners
aged 35 to 49. Nokia users are unlikely to be
aged 14 to 24 and less likely to have played
arcade video games in the past three months, according to him. "Nokia is the security blanket ...
it is the Toyota of phones," Chalke said.

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